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Entrepreneurship, Business and Economics - Vol. 1 - Proceedings of the 15th Eurasia Business and Economics Society Conference
179,00 €
Springer International Publishing AG
Sivumäärä: 588 sivua
Asu: Pehmeäkantinen kirja
Painos: Softcover reprint of
Julkaisuvuosi: 2018, 25.04.2018 (lisätietoa)
Kieli: Englanti
Tuotesarja: Eurasian Studies in Business and Economics 3/1
This volume of Eurasian Studies in Business
and Economics focuses on latest results from entrepreneurship and SME research,
Human Resources, along with a focus on the Tourism industry. The first part
deals with topics ranging from entrepreneurial intentions, social
entrepreneurship and technological entrepreneurship to EU policies such as the 7th
Framework program. Bridging the themes, the second part on Human Resources and
General Management deals with human capital issues, labor force education,
employer branding and aligning HR practices to knowledge management outcomes. The
third part in particular concentrates on the tourism industry in exploring
innovative marketing strategies, WEB 2.0 Challenges, tourism product
innovation, and success in international markets.

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Entrepreneurship, Business and Economics - Vol. 1 - Proceedings of the 15th Eurasia Business and Economics Society Conferencezoom
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