avaa valikko

Contemporary Challenges - American Business in a Global Economy
25,50 €
New York University Press
Sivumäärä: 152 sivua
Asu: Kovakantinen kirja
Julkaisuvuosi: 1995, 01.03.1995 (lisätietoa)
Kieli: Englanti
In this volume, three respected business leaders examine fundamental issues involving American business and the economy. Michael J. Solomon, President, Warner Brothers International Television Distribution, addresses international telecommunications, describing its growth and significance and highlighting the changes to come with new technologies such as HDTV and laser disk technology. Edward E. Barr, President and Chief Executive Officer, Sun Chemical Corporation and DIC Americas, Inc., outlines an industrial strategy to help maintain America's competitive economic position and an education strategy that reworks a major precept—the priority and purpose of educating our youth. Finally, Shelley Schwab, President, MCA TV Universal Studios, examines television in the nineties and the ramifications of new approaches to the medium, including interactive programming, video on demand, and virtual reality. The Joseph I. Lubin Memorial Lectures were established through the generosity of the late Joseph I. Lubin, a distinguished business, philanthropic, and civic leader. The lectures are presented by the Leonard N. Stern School of Business at New York University.

LISÄÄ OSTOSKORIIN
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Tuote on tilapäisesti loppunut ja sen saatavuus on epävarma.
Seuraa saatavuutta.
Contemporary Challenges - American Business in a Global Economy
Näytä kaikki tuotetiedot
ISBN:
9780814718681
Ladataan sisältöä...