For the many amateur photographers looking to go pro, this comprehensive guide from two industry icons is the go-to sourcebook, packed with insider advice on how to launch a successful photo business in any genre. Going Pro is the fastest growing phenomenon in pro photography, with a blog and podcast viewed by hundreds of thousands of photographers each month and numerous accolades, including recognition by Alltop.com. Now a long-awaited book joins the movement, giving amateurs all the information they need to turn their hobby into a business, including a complete guide to building a social media platform from the ground up. Packed with advice from such industry icons as Chase Jarvis, Vincent Laforet, Matthew Jordan Smith, Jules Bianchi, Kevin Kubota and more, this is the one guide amateurs have been waiting for.