This contributed volume, the first in a set of two, explores the intersection of innovation and sustainability, investigating how transformative practices across various industries and regions are advancing the Sustainable Development Goals (SDGs). It highlights a wide network of solutions and real-world examples that integrate various SDG principles into business and government strategies. The chapters cover diverse topics, including green finance, human resource management, sustainable marketing, and the adoption of cutting-edge technologies, showcasing how innovation is driving the global transition towards a more sustainable future.


The geographic diversity represented in this section—including contributions from Italy, Brazil, Vietnam, India, and Malaysia—provides a rich, multi-regional perspective on sustainable development. The chapters reflect the dynamic ways in which innovation is being harnessed to address pressing global challenges, with a focus on both local and global contexts. Each chapter offers in-depth case studies and practical examples, illustrating how SDG principles are being integrated into various sectors to foster long-term sustainability. Together, these contributions emphasize the critical role of innovative strategies and practices in achieving the SDGs and building a more resilient, sustainable world for future generations.